The exhibitors in the expo / tech area can't be lazy during those 5 days, as the bikes and they owners will suffer from intense riding. The regulars usually say that they have to change almost all their bike components to be ready for the special day.
Trek, Bluegrass, Hope, Julbo, Sr Suntour will be at the main brands avalaible for the riders.
Tech Area
SUNTOUR - HOPE FRANCE et HOPE UK - MAVIC
Shop and expo area
MEGAVALANCHE STORE - JULBO - BLUEGRASS
Test bike Area
TREK
Press Area
Dirt Mag - Bike
Opening of the Expo/tech area in Alpe d'Huez 12h - 18h Wednesday july 7 10h - 18h Thursday 08/ Friday 09 / Saturday 10 of july. 10h - 12h Sunday July 11
